University of Pittsburgh
December 21, 2006

Exhibition, Movie-Posters From Post-war Korea At Pitt's Hillman Library Jan. 2-March 1

Contact:  412-624-4147

PITTSBURGH-An exhibition titled "Advertising a Dream: Movie Posters From Post-War Korea," opens Jan. 2 and continues through March 1 in the foyer of Pitt's Hillman Library, 3960 Forbes Ave. It will feature 23 full-color movie posters from the late 1950s and '60s. The posters offer a window into a society that looked to film to help heal the social and psychological scars left by the Korean War, according to the Korea Society (, which organized and curated the traveling exhibition.

The exhibition features posters from 11 Korean films. As South Korea recovered from the war, so did its film industry. Melodramas like "Hongdoya Ujimara" ("My Dear Sister Hongdo, Do Not Cry!" 1965) and "Chikekkun" ("An A-Frame Coolie," 1963) allowed millions of South Koreans to vent their collective feelings and look to the future, according to a statement released by the Korea Society. Korean films of the period also reflected the tight social control exercised by South Korea's authoritarian government, says Ebru Türker, visiting professor of Korean language, linguistics, and pedagogy in Pitt's Department of East Asian Languages and Literatures.

The exhibition also includes South Korean posters for 12 American classics, among them "Gone With the Wind" (1939), "The Sound of Music" (1965), and "Roman Holiday" (1953). These films offered South Koreans a glimpse into the land of starlets and leading men.

The cosponsors of the exhibition include Pitt's Asian Studies Center in the University Center for International Studies, Department of East Asian Languages and Literatures, and University Library System's East Asian Library. The exhibition is free and open to the public.

The exhibition will run in conjunction with the spring 2007 course Introduction to Korea, taught by Türker.

For additional information about the exhibition, contact the Asian Studies Center at 412-648-7370 or For the Hillman Library's hours of operation, call 412-648-3330 or visit